Box’s referral program has an experience asks more from the user than some of the consumer-focused referral programs we profile here. But that’s not necessarily a bad thing – in B2B having detailed ...

We’ve all been reeled in with a fun slogan. It’s what brands use to catch someone’s eye and make them think for a second. It’s also what a simple association that helps people connect with a brand.

A great employee referral program doesn’t start with flashy bonuses—it starts with culture. If people love where they work and believe in what their company stands for, they’ll naturally want to bring ...